WHAT TO WRITE

Your weekly dose of Word Magic straight from the Crystal-corn herself.

Latest Post

The Deep Soul Upleveling of Book Writing

Word Spirit

Rarely talked about... the elusive Dark Night of the Writer's Soul. The writing of a book can need a Coach to support you in bringing the dark into the light. This isn't about trauma, it's about acknowledging and reckoning yourself. Write on!

Find the magic you’re looking for:

The Deep Soul Upleveling of Book Writing

Word Spirit

by Crystal Adair-Benning

How To Write a Book: The Easy Way

If you've ever wanted to write a book but struggled with "it's too hard" this guide is for you. 7 steps to writing a book.

Copy Tools

by Crystal Adair-Benning

Improve Your Grammar: The Easy Way

All you Rebels, Misfits and World-Changing Humans who are writing your own copy (and who isn’t because even with a Copywriter, you’ve still got things to write) - this one is absolutely for you.

Copy Tools

by Crystal Adair-Benning

What is Quantum Linguistics? Where Science & Spirituality Mingle.

Using quantum linguistics produces better communication and better language choice which can significantly improve the quality of your life, your client's lives and your ability to attract or repel people.

Word Spirit

by Crystal Adair-Benning

The Secret to More Sales May Shock You!

For those who say they “hate sales”, I’ve got some breaking news - we are all in sales.

Word Science

by Crystal Adair-Benning

Content Curators: Inside Scoop

Copy doesn’t always come easy to people. In fact, in recent studies, it’s been shown that copywriting is one of the most effective tools we have for marketing and the one most of us don’t learn or master.

Copy Tools

by Crystal Adair-Benning

Quantum Copy Word Magic for the Moon Maven, Kady Romanguolo

Using Quantum Copy Method, I worked with Kady to recognize the alignment inside of herself and within her clients in claiming this title and owning it. Once she did - magic took over and kablam! Her Coaching shifted into ultra-high gear.

Case Studies

by Crystal Adair-Benning

AnswerThePublic.com – A Tool That Reveals Your Clients’ Googling Habits

There are so many brilliant tools and apps now on the market to make your copywriting journey a success. Oh, how I wish, so many of these had been around in the early days of my career…

Copy Tools

by Crystal Adair-Benning

Avoid adjectives for Copy that Converts Cleanly

As a self-proclaimed lover of the adjective (mmm it’s just so juicy!), I have to remind myself (often!) to slow down or skip altogether for the sake of brevity and also… our brains!

Word Science

by Crystal Adair-Benning

Words Have Energy… And I Can Prove It

I was always taught that everything around us has energy - the plants, the table, my laptop, the book, myself. We’re all made of energy and at every single moment we have a vibrational frequency that makes us attractive to some things and repellent to others.